You’ve probably heard the saying, “Consistency is key,” once or twice, especially if you run your own business. But do you realize how deep consistency runs? It’s not only about how frequently you post on social media or if you uphold your branding design. It’s actually about all of it! In this blog post, I […]

Can you add links to Pinterest idea pins? The answer is YES because Pinterest announced that they are unifying Pins and Idea Pins into one format. If you missed it, Pinterest recently released a major update changing how we create pins. If you haven’t seen the update yet, don’t worry! They’re testing these new features […]

“How does Instagram Story ranking work?” has been the month’s topic with our clients, so let’s break it down! Instagram Stories has been increasingly important as the way users navigate Instagram changes. More and more people have been watching stories over scrolling the feed, and now that Instagram has given more screen real-estate to the […]

Instagram keywords and search optimization: what you need to know  Everyone wants their content to be easily discoverable, but the question has always been how?  At first, hashtags were an easy way to push your content to users looking for the same thing, then it was the location filters and later.. reels. But what people […]

Pinning posts on social media platforms like Tiktok, Twitter, or Facebook, isn’t new, but for Instagram it is. Head of Instagram, Adam Mosseri, announced on 6/7/22 new features that help creators customize their profiles.   Pinning Instagram Posts to Your Grid Now Instagram creators will have more control over their profiles, with the ability to […]

Instagram is constantly updating its features and algorithm and it’s hard to know what strategies should stay or go. Let’s talk about your Instagram hashtag strategy and creating content your ideal audience will love. Every small business is different and it’s important to remember that when applying new strategies to your own business. Before you […]