Instagram keywords and search optimization: what you need to know  Everyone wants their content to be easily discoverable, but the question has always been how?  At first, hashtags were an easy way to push your content to users looking for the same thing, then it was the location filters and later.. reels. But what people […]

Instagram is constantly updating its features and algorithm and it’s hard to know what strategies should stay or go. Let’s talk about your Instagram hashtag strategy and creating content your ideal audience will love. Every small business is different and it’s important to remember that when applying new strategies to your own business. Before you […]

There are affiliate links in this post! Grab a mug with your fave drink, the coziest blanket you can find, and get ready to dive into these Black Friday sales for small business owners. I’ll try to keep it short & sweet, so save your favorites and be sure to purchase before the end of […]

Is your marketing ready to work just as hard as you do? The holidays are right around the corner. When the busiest time of the year rolls around, you’re going to want your marketing efforts to make money for you as you sleep. Americans spent more money on Black Friday shopping in 2019 than ever […]

Have you ever tried writing copy for a landing page or caption and hated what you typed? When I first started my biz, I could write captions for my friends, clients, literally anyone else! But for my own content writing? I just couldn’t do it and it’s because I didn’t know who I was talking […]

Are you having a hard time figuring out what to post on social media? Do you need a tool to help you stay organized so that you always have something to post? I’ve been using this content calendar to keep my blog post ideas, drafts, and scheduled posts in order. By doing this, I’m able […]